Brazilian Customers Visit and Praise W1280 Loader, Opening a New Chapter of Cooperation
4.11.2024
On October 31, 2025, in late autumn, with maple leaves turning red and persimmon trees adorned with lanterns, a Brazilian engineering machinery purchasing team visited our company. They focused on the new W1280 loader, and through in-depth understanding and hands-on experience, both parties discussed cooperation matters, laying a solid foundation for expanding into the South American market.
Accompanied by our management, the customers first visited our modern production workshop and parts manufacturing workshop, expressing high recognition of our manufacturing capabilities and quality control system. Subsequently, at the test track, the customers experienced both the W1160 and W1280 loaders, whose performance attracted widespread attention.
They were particularly impressed with the core advantages of the W1280, a new model for the international market: its compact design adapts to working in confined spaces; its low center of gravity enhances stability under heavy loads; its small turning radius allows for flexible steering; and its high-performance imported engine boasts low fuel consumption, strong power, high torque, and low noise. The unique driver’s and passenger space, along with the audio-visual system, ensures customers can work continuously without fatigue. The easily accessible space for disassembling and maintaining parts better accommodates maintenance personnel.
In terms of environmental protection, the machine meets Euro V/Tier 4 Final standards and North American EPA certification, with a zero-emission pure electric version also available, aligning with Brazilian environmental policies. Equipped with a quick-change attachment system, it allows switching between buckets, breakers, and other equipment in just 3 minutes, significantly improving operational efficiency.
“The W1280’s performance is precisely matched to the needs of the Brazilian market,” a customer representative stated. This visit strengthened their confidence in cooperation, and they look forward to introducing the equipment to the Brazilian market as soon as possible.
This visit achieved a precise alignment between product strength and market demand. In the future, our company will continue to deepen its technological expertise, launch more globally compatible construction machinery products, and promote development together with international partners.